Inventory Management System Designer uses Demand Generation Campaign to educate manufacturers on new ways to track Indirect Materials.
WinWare Inc. was established in 1992 in Marietta, Georgia. As a top RFID vendor, WinWare is committed to providing expert software and hardware solutions for today’s manufacturing inventory problems. Their flagship product, CribMaster Inventory Management System, is specifically designed to manage tools, MRO, indirect materials and other mobile assets.
WinWare is a leader in its field with the most flexible, configurable and process-oriented solution set on the market. The level of visibility achieved by users of CribMaster provides an immediate and long-term cost savings by using software, vending or RFID. CribMaster Inventory Management System is the most powerful software application available for managing indirect material. WinWare’s robust application will support nearly every imaginable process related to tools, MRO, PPE, other indirect material and their extensive line of point-of-use and RFID devices.
The Challenge
WinWare identified the opportunity to introduce prospects to a more efficient way of managing their indirect material expenses with their CribMaster Inventory Management solution.
Campaign Goals and Strategy
N(3) educated many prospects through a Sales Opportunity Development campaign on WinWare’s solution, and this allowed prospects to realize the true value of the system. After being introduced to CribMaster, these manufacturers understood how using and automated system with a 100% accuracy rate could greatly increase employee accountability, reduce downtime and eliminate the occurrence of stock-outs.
If you are interested in reading more about how N(3) worked with WinWare to leverage sales opportuniy development to increase market awareness and overall market share for their Inventory Management solution, please fill out the form on the right side bar to download the full case study today!